Anonymous visitor marketing or anonymous user marketing is nothing but changing the content of the website according to the taste of the visitor and thus making the information more relevant. Some kind of data is attached with each user known as metadata or supplemental data that is similar to human sensory nerves and gives an idea about how to react to the approaching person.

Metadata or supplemental data consists of information like the geographic location, IP address, browser languages like English, Chinese, German, etc., and also information about domain extension like .edu, .gov, .mil, etc., internet connection speed, operating system, search keyword or sentence, referring URL and screen resolution.

Graphical location tells about the approximate address of the visitor. By this information, the server can search and display information which is specific for the people of that location. Information like climate, temperature, local happening, and time can be displayed accurately.

IP address or Internet protocol address gives idea of the specific Internet service, company the person is related to. If belonging to an Internet provider the web page displays the speed of the connection and if related to a specific company the website displays the name and logo of the company.

A web page can be formatted in different languages. By analyzing the browser language, the visitor can be can be served with a web page which is easy for him to understand and the visitor is made to feel that the website is centered on his mother tongue which will make him more comfortable.

Different organizations and different sectors have different domain extensions. A website with a .gov extension means that its a government website and a website with .edu extension refers to an educational organization. So the content of the webpage can be changed according to the organization the visitor is related to.

Depending on the Internet connection speed if there are any multimedia downloads the size of downloads can also be managed. There will be different resolution versions of a particular download and if the speed is low, multimedia with the lowest resolution will be downloaded to the visitor’s temporary Internet files. This will not interrupt the normal working of the computer.

Different operating systems have different requirements and their functionality also varies. Some websites provide downloadable software and updates which will not be compatible with all kinds of operating systems. These limitations can be determined without interrupting the user.

Search keyword or sentence can be utilized to apply search engine optimization techniques or SEO techniques to the website to make the matter more relevant. Linking data to a specific keyword, which is displayed automatically making the visitor feel that his query was dealt with effectively, does this.

Referring URL helps the sponsor to compare data with that of the previous page and bring it on the present page. This increases the competition between the websites, the present website will try to prove to be better than the previous website.

If the visitor is surfing the Internet with his hand held device or mobile, the content of the website is trimmed to fit the screen resolution of the device. If the amount of data that is viewed on a normal monitor is displayed over the hand held device, the data will overlap with each other and the content won’t be readable.

Your leads wont expire for 90 days from first visit.

We are rebuilding our Affiliate Network and want to start connecting with some new people. In order to do that, we are going to make you an offer that you cannot refuse… for the next few months we are going to offer all new and current affiliates the chance to earn $50 for every sell.

So, what are you waiting for? You have traffic to your site and all it takes is a little banner ad, product review or email to your contacts – and $50 could be waiting for you in your mailbox. 

Simply create your account, place your linking code into your website and watch your account balance grow as your visitors become our customers.

Affiliate Login

We are excited to announce the addition of new hidden data to our infoGeniuz scripts. Not only will you be able to see Marketing Analytics data (source, medium, terms, content, campaign, segments and number of visits) – we are now adding lead specific Geolocation and Hardware data.

Hardware Data 

• IP Address
• Hardware Type
• Browser Name & Version
• Operating System & Version

Geolocation Data

Version 2.0 will be released Monday, July 11th. But, you can test it out today and see the results emailed to you immediately.

Newmark is a past client and was looking for a refresh of their company website. We previously built their site with Joomla and this time around we used WordPress for the simplicity and access to third party plugins.

The site was redesigned with the help of some purchased templates and quickly brought online with the same content from the previous site. New features will be aded over the coming months and hopefully a shopping cart site for their products.

In addition, we set up Google Analytics tracking and reporting for the site.

Project Time: 1 week
Project Budget: $1500

Google Analytics Traffic Sources Screenshot

One of the most important metrics to understand for any company doing business online is ‘source’. Source basically tells you where the person that is visiting your site came from before your site. Hence, who sent you traffic.

Source Defined: The search engine or referring domain from which traffic to your site originated. For example, google (search engine) or google.com (domain). Direct traffic that does not originate from search-engine results or a referring link in a domain is identified as (direct).

The top 10 sources that send traffic to infoGeniuz.com.

There are several pre-defined variables used in Google Analytics for source. Direct. Referral. Search Engine.

Direct Traffic – Direct traffic ‘(direct)’ is defined as visits that result from a person typing in your URL and going directly to the site. Another somewhat misleading visit is generated from sites where you have typed your URL (say in a forum post) but not hyperlinked it. People who copy and paste the URL into their browser are considered direct and the site that was the source of the visit is not recorded.

Referral Traffic – This class of traffic will let you know just how well your back-linking efforts are working as traffic generators. Referrals come from sites that have a link to your site either as a hyperlink or anchor text.

Search Engines – This is pretty straight forward. These visits are the result of persons clicking on your link after conducting a search query. What you might find confusing when looking at all of the traffic sources is the listing of Google (organic) and Google.com (referral).

Source allows you to see how people are finding your site, what advertising is working, what affiliates are sending you traffic and sites that are mentioning you and linking directly to your site. With all this information you can start to build a visitor profile and find similar websites to partner with.

The problem  with Google Analytics is that you cant see this data on an individual lead level. How did that last lead (person who filled out your online form) find me? With the infoGeniuz.com javascript you can add all this information directly into any online form. Tying your generic website analytics to your leads and prospects.

Added Marketing Data to Any Online Form

Continue receiving all your current lead information PLUS 7 pieces of analytical data – source, medium, terms, content, campaign, segments and number of visits. With our new service we are able to collect information from your website visitors which let’s you start to join your current lead data with marketing analytics.

Your marketing & sales teams will love you.

Most web hosting companies will provide you with basic web traffic information that you then have to interpret and make pertinent use of. However, the data you receive from your host company can be overwhelming if you don’t understand how to apply it to your particular business and website. Let’s start by examining the most basic data – the average visitors to your site on a daily, weekly, and monthly basis.

These figures are the most accurate measure of your website’s activity. It would appear on the surface that the more traffic you see recorded, the better you can assume your website is doing, but this is an inaccurate perception. You must also look at the behavior of your visitors once they come to your website to accurately gauge the effectiveness of your site.

There is often a great misconception about what is commonly known as “hits” and what is really effective, quality traffic to your site. Hits simply means the number of information requests received by the server. If you think about the fact that a hit can simply equate to the number of graphics per page, you will get an idea of how overblown the concept of hits can be. For example, if your homepage has 15 graphics on it, the server records this as 15 hits, when in reality we are talking about a single visitor checking out a single page on your site. As you can see, hits are not useful in analyzing your website traffic.

The more visitors that come to your website, the more accurate your interpretation will become. The greater the traffic is to your website, the more precise your analysis will be of overall trends in visitor behavior. The smaller the number of visitors, the more a few anomalous visitors can distort the analysis.

The aim is to use the web traffic statistics to figure out how well or how poorly your site is working for your visitors. One way to determine this is to find out how long on average your visitors spend on your site. If the time spent is relatively brief, it usually indicates an underlying problem. Then the challenge is to figure out what that problem is.

It could be that your keywords are directing the wrong type of visitors to your website, or that your graphics are confusing or intimidating, causing the visitor to exit rapidly. Use the knowledge of how much time visitors are spending on your site to pinpoint specific problems, and after you fix those problems, continue to use time spent as a gauge of how effective your fix has been.

Additionally, web traffic stats can help you determine effective and ineffective areas of your website. If you have a page that you believe is important, but visitors are exiting it rapidly, that page needs attention. You could, for example, consider improving the link to this page by making the link more noticeable and enticing, or you could improve the look of the page or the ease that your visitors can access the necessary information on that page.

If, on the other hand, you notice that visitors are spending a lot of time on pages that you think are less important, you might consider moving some of your sales copy and marketing focus to that particular page.

As you can see, these statistics will reveal vital information about the effectiveness of individual pages, and visitor habits and motivation. This is essential information to any successful Internet marketing campaign.

Your website undoubtedly has exit pages, such as a final order or contact form. This is a page you can expect your visitor to exit rapidly. However, not every visitor to your site is going to find exactly what he or she is looking for, so statistics may show you a number of different exit pages. This is normal unless you notice a exit trend on a particular page that is not intended as an exit page. In the case that a significant percentage of visitors are exiting your website on a page not designed for that purpose, you must closely examine that particular page to discern what the problem is. Once you pinpoint potential weaknesses on that page, minor modifications in content or graphic may have a significant impact on the keeping visitors moving through your site instead of exiting at the wrong page.

After you have analyzed your visitor statistics, it’s time to turn to your keywords and phrases. Notice if particular keywords are directing a specific type of visitor to your site. The more targeted the visitor – meaning that they find what they are looking for on your site, and even better, fill out your contact form or make a purchase – the more valuable that keyword is.

However, if you find a large number of visitors are being directed – or should I say misdirected – to your site by a particular keyword or phrase, that keyword demands adjustment. Keywords are vital to bringing quality visitors to your site who are ready to do business with you. Close analysis of the keywords your visitors are using to find your site will give you a vital understanding of your visitor’s needs and motivations.

Finally, if you notice that users are finding your website by typing in your company name, break open the champagne! It means you have achieved a significant level of brand recognition, and this is a sure sign of burgeoning success.

infoGeniuz.com provides a JavaScript code that can easily be added to any web form in 3 simple steps. It will allow you to start collecting the hidden intelligent marketing information about people that are filling out the forms on your website.

You will continue to receive all your current form information PLUS 7 pieces of previously hidden marketing analytical data – source, medium, keyword(s), content, campaign, segments and number of visits.

“I have been in Marketing for over 15 years and saw the need for the individualization of marketing data”, said Lance Brown, Owner of infoGeniuz.com. “This data will allow you to see how an actual lead found your website not just generic website traffic reports. This is highly valuable information for all online businesses.”

infoGeniuz offers 3 levels of service; Self Service, Mid Service & Full Service. Just like an old fashion gas station – the level of service is up to you! Just get the code and make it a self service stop or use the full service solution.

Prices starting at $99.95 for the Self Service code only option. Find out more at http://www.infogeniuz.com/pricing/.

Self Service – http://www.infogeniuz.com/self-service/
Mid Service – http://www.infogeniuz.com/mid-service/
Full Service – http://www.infogeniuz.com/full-service/

infoGeniuz is everything you need to enhance your current form submission data and more effectively sell or market to your new lead. Plus, we can integrate with many CRM platforms to instantly input all this new analytics data directly into your current or future CRM solution.

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About infoGeniuz

infoGeniuz is a Houston, TX based marketing and software solutions company dedicated to enhancing online marketing strategies for any business. infoGeniuz.com provides a JavaScript code that can easily be added to any website form in 3 simple steps. It will allow you to start collecting the hidden marketing data about people that are filling out the forms on your website. infoGeniuz also provides reviews for all types of Internet Marketing services and solutions that will enhance any businesses online strategies.